I’m Beth, a self-taught Los Angeles based photographer.
My focus is on creating iconic, incisive photographs. I am inspired by the challenge of helping shape the persona people present to the world.
Trust is a huge part of a successful portrait collaboration, so making people comfortable is key: The trust people have in me brings out a strong sense of authenticity, intimacy and engagement, and my aim is to retain the highest quality in both my images and every decision that goes into creating them.
My images / shoots generally unfold in a loose, journalistic style. Rather than explicitly and overtly controlling the scene, I prepare in advance and then leave space for something to happen, then catch and shape it.
In the words of one of my dear clients, “Beth does what great photographers do. She helps her subjects see something unseen to themselves, and in doing so she helps them move their own story forward.” (see more portraits)
I got my first break in the business by sneaking into the art dept at Capitol Records where I ran headlong into the head of the art department and somehow persuaded him to look at my newbie portfolio 😅which resulted in getting my first album cover for Capitol (photographing rapper Schooly-D). Other music jobs followed. (More archival images can be found in the Wayback Museum)
A few years later, an advertising AD saw one of my images in a publication, which resulted in being awarded an international ad campaign for Arnold Worldwide.
From there I branched out doing more advertising work, photographing for publications, digital media, non-profits, corporate firms and traveling shooting commissions.
In between celebrity and commercial shoots, I shoot fine art work and document the world around me , most recently documenting life in the Fairfax district. This work often includes a wry sense of humor and cultural observation.
I maintain a studio in Los Angeles, CA.
Selected clients include Warner Bros, Sony Music, Yep Roc, Interscope, The Face, OUT, Nylon, Abitare, TBWA, Billboard, Lucques, FIDM (Fashion Institute of Design and Merchandising), Didi Hirsch, AARP, First Five LA, Children’s Hospital, WBT Karsh Center, Arnold Worldwide, Hammer + Spear, Little/Brown and others.